eCommerce is a highly competitive field in recent years. eCommerce sales are consistently exceeding by the day. It’s steadily turning out to be a highly lucrative industry. The number of players entering is never ending and getting the attention of your target audience could be very difficult. This is why selecting the right eCommerce technology company that supports all the advanced features that your business would require to satisfy all customer requirements.
This is an era of eCommerce and online business and there are dozens of platforms available. From a small local store to popular eStore people today use an open source Content Management System for their online business. An eCommerce website that has a good user experience usually converts and can get more profits. Below are some ways how Adobe Commerce (formerly known as Magento) can build user-friendly eCommerce websites.
1. Community support
The more people use a program for a specific purpose, the better this program usually is. Adobe Commerce (Magento) is an open-source platform, which means that thousands of Adobe Commerce (Magento) developers from around the globe are simultaneously working to make it bigger, better and even more customizable than it already is. This not only results in a cost-efficient solution, it also provides a higher grade of quality for the product since thousands of pairs of eyes are much more likely to catch bugs and find solutions than one pair of eyes.
2. Compelling shopping experiences
Shoppers expect one main thing from an e-commerce website. The interface on both front-end and back-end are intuitive and familiar to you and your customers. While Adobe Commerce is complex, it is not complicated, thus giving your clients a rich shopping experience.
Effective layout helps people in site navigation hence helps to find out the things they are looking for quickly. Zoom-in capability, product reviews, multiple images of a product are some of the features that make Magento user-friendly and inspires the visitors to make a buy and revisit the website.
3. User-friendly admin interface
To increase user loyalty and attract more new customers, you’ll have to run regular discount and bonus campaigns, and provide special offers. Also, you’ll have to update your product lines and catalogs, change price tags, update website content, create news releases and blog posts, use lots of visuals, and so on. Administering your web store in Adobe Commerce is very easy, while it can be a real rocket science in some other, more robust e-commerce CMS solutions. It goes without saying that the more user-friendly the admin dashboard, the less time you spend on site editing/updating, and the more time you have to spend on your core competencies.
4. Security and Payment Option
Adobe Commerce (Magento) is a secure platform, the implementation of SSL security and dedicated IP is easy. Customers will buy from your Magento stores with a feeling of security. This is definitely helpful to increase the conversion rate. Adobe Commerce provides different payment methods, this allows you to accept payments using different payment processors like PayPal, Authorize.net, Google etc. Customers can also pay through check/money order, credit cards, purchase order and much more.
5. Added benefit
There is a continuously growing community of Certified Adobe Commerce (Magento) developers that are coming up with bug fixes and extensions on a regular basis. What this means is that the platform is undergoing continuous development. A customer (business) doesn’t have to wait endlessly to sort out a problem, somebody somewhere will have a solution. Adobe Commerce (Magento) community is highly regarded for its ability to come up with cutting-edge fixes in the form of add-ons and debugs. This is not a small advantage by any stretch of the imagination.
These are just some of the many reasons why Adobe Commerce (Magento) is highly friendly to customers. That is why many famous companies such as Nike, Samsung choose Adobe Commerce! TMO Group provides eCommerce website development services based on Adobe Commerce (Magento). Contact us now to start your own eCommerce!
