Tag: Cosmetics and makeup

In China's cosmetics market, which source of information will make Chinese shoppers to pull the trigger and complete the purchase?

For a foreign cosmetics brand, WeChat is THE social media tool to use to interact with Chinese customers. These minions know exactly the reason why

Like Black Friday sales on Amazon, Singles' Day or Double 11 on the 11th of November every year has been a big day for all the Chinese for 9 years.

The Year of the Rat has arrived - but what does it mean for cosmetics sold online in China? We take a look at the trends that may shape the rest of 2020.

Marketing cosmetics online in China means keeping an ear to the ground. In this article we cover China's shifting demographics and much more.

Many players in the cosmetics industry are jumping on board the digital transformation bandwagon. It's a trend that offers brands numerous opportunities.

With China returning to normal after the virus, we take a trip down memory lane to see which cosmetics brands were on top before things went sideways!

China's cosmetics market is large and growing fast, and cross-border eCommerce provides a unique and flexible path to market entry.

Live-streaming is not just the future of cosmetics eCommerce - in China, it's the present! Learn more about this exciting industry here.